UI/UX Design — Tips to Make Your Designs More Interesting

 

Almost every business or organization in today's era is shifting to the digital world. With the rising growth of online services, user experience has become the most vital thing for them.

Most importantly, to grab a user's attention, an application or website should have an immersive User Interface- User Experience (UI UX) design. To create a successful product, it should have great UI and UX to engage your target audience.

If you are a UI UX designer, how do you ensure your designs are visually appealing and interactive? Similarly, are your designs user-friendly and responsive?

Don't worry if you are not sure about these answers. In this article, we've gathered top UI UX design tips to help you make your designs attractive.

Before exploring the tips, most importantly, understand the importance of creative UI UX design. So, let's dive in to take your UI UX design to the next level.

Top 8 UI UX Design Tips Developers Should Know

1.      Understanding User Needs

The foundation of creating immersive UI UX design is understanding your target user's needs. For this, it is vital to adopt a user-centred design approach, putting users' likings at the top priority.

If you do so, your designs will be as per user demands i.e. attractive and satisfying. You can start with discovering target users’ likings, dislikes, behaviour patterns, age, gender, and location and identify their needs.

2.      Simplicity and Clarity

Simplicity and clarity are the visual design principles that can affect a UI UX design and user experience. Sometimes, keeping your designs simple can be more pleasant and user-friendly, as they provide users with exactly what they want to see.

Ensuring clarity in the design is pivotal, so use clear and concise language to engage users. The words should instantly convey your intended instructions or information.

3.      Consistency

In UI UX design, consistency significantly contributes to creating interactive and user-centred designs. Consistency is a visual design principle that involves maintaining compatible function and visual identity in the whole design.

In short, consistency means using a uniform typography, color scheme, and layout pattern throughout the design. It is not just about aesthetics but also about creating a satisfactory and immersive user experience.

4.      Unique and Memorable Branding

For a lasting impact, creating unique and memorable branding is crucial in UI/UX design. To achieve this, develop a distinctive brand identity for the product. Use creativity and colors of the brand's logo balanced into your design.

The alignment of your design and brand identity reflects the core value of brands. Hence, it builds a strong connection with your users.

5.      Interactive Elements 

Interactive elements are a part of the visual design principle that includes animations, micro-interactions, and transitions. Including interactive elements in the user interface will provide an enjoyable and better user experience.

In addition, it will promote user retention and enhance the interactive experience, ultimately contributing to the success of a product.

6.      User-Friendly Navigation

A designer needs to ensure that users are effortlessly scrolling through the digital product. Creating an intuitive navigation system will help users to find everything easily without getting confused.

Implementing a good quality search bar will provide users with a path to look for specific content. It will promote user-friendly navigation.

7.      Testing

An important process in UI UX design is testing the digital product thoroughly before launching it.

Firstly, testing helps to identify issues and allows you to address those problems. Secondly, it provides opportunities for designers to make data-driven decisions.

8.      Work on Feedback

Make sure to take user feedback and know what they want to say or review about the design. Work on the feedback to improve and provide a better user experience to them.

A simple way to get user's feedback is adding a form to take reviews of their experience and get it delivered to your email. Also, take answers to some questions like how can we improve? How much will you rate us?

Conclusion

In conclusion, creating interactive UI UX design is a multi-sided effort that requires a strategic approach. However, by following these 8 tips you can establish an immersive experience for your users. So, remember that a compelling design should not only be appealing but also achieve user satisfaction.

Source:https://medium.com/@krisscooper/ui-ux-design-tips-to-make-your-designs-more-interesting-73d6f9b6632f